Methodologies
Rewilding Methodology
The Process Behind our Rewilding Projects
Deforestation
We are losing forests at the rate of 7.56 million hectares per year
Extinction
Globally there are more than a million species threatened with extinction
Global Ecosystem collapse
400+ ppm of CO2 in the atmosphere threaten our global living environment.
Mossy Earth is an easy way for you to help rewild the world.
We have created a membership to empower everyone to contribute to the fight against climate change. Yes, individually, itās a big task - but together we can have a huge impact.
Get startedA tree planter at our reforestation project in the Scottish Highlands
Plant native trees
Our reforestation projects aim to restore ecosystem services, conserve biodiversity and combat the impacts of climate change.
Reforestation is not just about increasing tree cover. We look for projects that take into account species diversity and functionality, how trees can provide ecosystem services like soil stabilization and water purification, and their role in providing habitat for local flora and fauna.
Our reforestation projects are an important part of our wider rewilding efforts, which is why we select reforestation projects that will, above all, help to rewild degraded landscapes.
We are protecting the Iberian wolf from persecution in northern Portugal
Protect and support wildlife
Recent studies have shown that rewilding is key to restoring biodiversity and fighting climate change. Restoring just 15% of degraded lands in critical areas could avoid 60% of expected species extinction, and capture 30% of the CO2 increase in the atmosphere since the Industrial Revolution.
We have developed a rewilding project selection process that focuses on protecting threatened ecosystems and actively supporting their restoration.
Tiago, our conservation biologist, contemplating what to have for lunch
Optimised for impact
To be suitable, each project must aim to achieve one or more of these objectives that are central to rewilding.
Improve habitat integrity and connectivity- Result in increased carbon sequestration
- Restore biodiversity and/ or abundance of native species
- Prevent spread of invasive species, floods, and soil degradation
The Mossy Earth member account
Stay involved every step of the way
We have made it part of our mission to deliver transparency through technology. This means that we do our best to develop the tools our members need to evaluate the impact of our rewilding and reforestation efforts for themselves.
You have the opportunity for direct contact with the team, and receive 360Ā° photos, GPS coordinates, camera trap footage, and regular on the ground updates.
Being open and transparent in this way helps us develop trust and to get members engaged with our projects at a deeper level.
We love to call with our members, donāt believe us? Book a call :)
Join a community
We like to keep things personal, and consider our members an extension of our team, so if you have any questions, queries or feedback about the membership, be sure to book a call with us or send us an email.
We also have our Eco Side podcast, Youtube channel, live Q&As, low impact living guides and rewilding articles, all of which are there to inform, educate, inspire and help you reduce your environmental impact.
Get Started
1. You sign up in under three minutes.
2. Every month, we plant native trees and carry out rewilding projects on your behalf
3. Every week, we send you updates on our progress
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You sign up in under three minutes.
Every month, we plant native trees and carry out rewilding projects on your behalf
Every week, we send you updates on our progress
* Can be paused or cancelled at any time
Our Methodologies
The team
Hannah Kirkland
Conservation Biologist
Experienced in ecological research and habitat restoration. Loves gardening, hiking, wild camping, wild swimming and her family of labradors.
Tiago de Zoeten
Conservation Biologist
Comes with a love for digging into data and with research experience in ecology and evolution. Passionate about rock climbing & exploring wild places.
Ria Rocha
Digital Brand Manager
Has a love for visual arts and a passion for human connection. You can find her in the ocean where her love for the natural world began.
Diogo Lucas
Operations Manager
Joins with a background in logistics and management, who grew up on the coast, and so like much of the team at Mossy Earth spends his free time chasing waves or diving.
Matthew Davies
Co-Founder
...or better still, general dogsbody, who spends his ever dwindling free time running ultra marathons, bodyboarding or walking his two dogs, both named Luz.
Duarte de Zoeten
Co-Founder
Having previously worked for a startup and spending most of his free time outdoors, Duarte is passionate about entrepreneurship and wilderness, making Mossy Earth his dream job.
Dharmesh Raithatha
Advisor
Product and Venture specialist. When heās not helping startups, heās chasing after 2 kids. When heās not doing that, heās rock climbing and swimming in the sea.
Ashley Chapman
Advisor
Enjoys life in London with his kids, dreams of life by forests, mountains, and the ocean. Perhaps one day. Loves Mossy Earth and all it stands for.
Timur Ozkurt
SEO Analyst & Copywriter
Has a background in education and management. His appreciation of nature stems from his devotion to surfing, snowboarding, discovering wildlife, and time spent nurturing his toddlers in natureās playground.
Paul Cox
Chief Technology Officer
A background in tech but a love for the outdoors and being active - hiking, cycling, climbing, and swimming... or just sitting and soaking in the wild natural world.
Paula Recker
Business Development Manager (Pro-bono)
Experienced in building strong long-term business partnerships. She loves travelling, long beach walks, and spending her time underwater discovering the most beautiful reefs of the world.
Johan Julin
Marketing Advisor
Comes with a background in business and politics, and with a career within tech and cloud. Johan fell in love with the natural world at an early age, especially old-growth forests, wild animals and the preservation of them, which makes Mossy Earth an extremely rewarding place to be.
Ina Tsetsova
Developer (Pro-bono)
Full stack software developer. Loves the outdoors, propagating plants, and playing board games in the garden.
Delphine Ruaro
Product Manager (Pro-bono)
Loves solving problems that matter. Escapes the city whenever she can to hike, surf, swim, sail, or dive.